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What is Search Engine Optimization (SEO) ?
Search engine optimization (SEO) is the process of improvement of unpaid results (known as “natural” or “organic” results) to increase the quality and quantity of website traffic by increasing the visibility of a website or a web page.
As SEO (Search Engine Optimisation) is one of the pillars for any business and more than 2 billion people using search engines on a daily basis, obtaining higher ranking is one of the most cost effective online marketing tools you must implement in current digital world. Successful SEO helps your site gain top positions on search engines for relevant targeted keywords or keyphrases. In general, the higher ranked on the search results page and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users and these visitors can be converted into customers. With us, you can rest assured that you are in the priority list of the Google Search Engine.
A Complete SEO Checklist For Website Owners
Search Console is another free tool offered by Google that not only gives you further insights on your website’s SEO performance but also helps with the indexing of your site. Through search console you can enable messages from the Google search team, which can warn you if your site is compromised by hacking or malware.
Google Tag Manager (GTM) is software from Google that allows you to add specific tags to elements of your site for track specific sales, conversions, etc.
Webmaster Tool can help you analyze traffic coming from user search and add that valuable data to your overall reports on digital marketing activity/performance as a whole.
XML sitemap is a roadmap to leads Google to essential pages, integral for SEO. Sitemaps help users find and navigate all the pages on your site. It also serves as a blueprint for Google to crawl your site, find relevant content and help your pages rank higher.
Page speed is determined by how long it takes all the content to display on a specific page of your site. If your user have to wait too long to get what they are looking for, they normally will just close your website. And that is why a slow page load is penalized by the search engines and has an impact on your website ranking.
Having a secure website means you’ve installed an SSL certificate, which uses encryption to protect users when connecting their browser to the server where your site is hosted. It’s essential for UX to see a secure notification on a website. For SEO purposes, research generally points to secure websites ranking better.
Search Engine Optimization (SEO) Services
We provide high-quality services for Serach Engine Optimization, Link Building, and Content-Marketing. It includes: